My Method

What's most important to me is that my clients feel cared for, informed, and get something they love. For starters, here's a simple idea of how my design method works from start to finish.

1. Thinking - We'll start with a good conversation about the design your company is looking for and how to get there. Also, I'll learn about your business and you'll learn things about me. I work under principles of fairness and communication. I want you to understand how the process is going during each step of the way.

2. Asking - By way of e-mail or phone, I'll ask you some simple questions in a "creative brief" to find out as much as possible about your artistic preference, style, and existing branding. Some clients have very clear ideas about the imagery they want and some beckon me for more creative input. I seek to achieve the design you are most content with.

3. Quote & Invoice - After discussion and understanding about the scope of your design, I'll send over an invoice/contract so we can get started. For websites, I'll inlcude a nice little custom web content map for your site. If everything looks good, I just need a signature and your 50% downpayment and we can get started as soon as the next business day.

4. Concepts - Based on the scope and preferences of your design, I'll develop a few unique concepts to choose a general design direction from. Sometimes, you'll find exactly what you were looking for in a concept. Sometimes, you may prefer components of each and that's what we'll use to move forward.

5. Design - Design will usually involve around 3-5 proofs. Through the design phase, I'll be sending design developments based on your notes, requests and input. This ensures that you can provide your helpful feedback throughout the process.

6. Finalization - A final design will be chosen, refined, and sent off in print- or web-ready format for professional implementation.

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